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đď¸ Fast-Food Bowls Highlight Value Messaging in Uncertain Economy
Marketing ideas for marketers who hate boring
The best marketing ideas come from marketers who live it.
Thatâs what this newsletter delivers.
The Marketing Millennials is a look inside whatâs working right now for other marketers. No theory. No fluff. Just real insights and ideas you can actually useâfrom marketers whoâve been there, done that, and are sharing the playbook.
Every newsletter is written by Daniel Murray, a marketer obsessed with what goes into great marketing. Expect fresh takes, hot topics, and the kind of stuff youâll want to steal for your next campaign.
Because marketing shouldnât feel like guesswork. And you shouldnât have to dig for the good stuff.
đ˝ď¸ Whatâs Cooking?
Grants Available for Restaurants via Independent Restaurant Coalition & Chase
The Independent Restaurant Coalition, in collaboration with Chase Bank, is offering targeted grants to help independent restaurants and bars. Eligible businesses can apply for funding to support operational costs, upgrades, or staffing needs. Owners interested in applying are encouraged to act quickly before funds run out.â âRead more.
đ Running a Smoother Kitchen
Use Modular Prep Bins for Cross-Utilization & Efficiency
Instead of organizing ingredients by dish, group them by prep style or flavor profileâthink âroastâ, âstir-fryâ, âpickle.â Store these in portable labeled bins. Staff can quickly pull whatâs needed for multiple dishes, reducing duplication. Rotate and clean regularly to save space, cut waste, and spark creative reuse between shifts.
đ Scaling Up
Fast-Food Bowls Highlight Value Messaging in Uncertain Economy
Bowlsâlike those at McDonaldâs, Cava, and Chipotleâare positioning themselves as high-value meals that deliver both quantity and quality. In challenging economic times, diners seek comfort and simplicity without overpaying. Brands leaning into value messaging and limited-time flavorful bowls are seeing continued traction. Read more.
𦾠Fresh Ideas
Adaptable Design Helps Restaurants Serve Solo Diners and Big Celebrations
Diners are showing a preference for both solo meals and group celebrations. Solo dining is up 29%, while larger party bookings have also climbed. Restaurants that use mobile tables, retractable seating, dynamic layouts, and smart kitchen display systems are better positioned to respond. AI tools can optimize floor plans, reservation distribution, and staffingâhelping operators stay agile and precise in execution. âRead more
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