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✂️ Watertown Considers Liquor License Fee Cut to Support Local Restaurants
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What If You Shifted Just 15% of Your Ad Budget?
Prime Day is behind us, and Q4 is right around the corner. If you’re rethinking how to get more out of your Amazon ad budget, now’s the time to run the numbers.
Use our Affiliate Shift Calculator to model how reallocating a portion of your Amazon ad spend into affiliate marketing could improve ROAS without increasing your overall budget.
You’ll get a custom forecast built by a real affiliate expert (not a generic tool), tailored to brands doing $5M+ in revenue. Here’s how it works:
Submit a few key data points from Seller Central
Our team models your affiliate forecast
You receive a custom scenario showing what affiliate could unlock
With another Prime Day expected in October, it’s the right moment to reassess your media mix. See what’s possible when you pay for actual outcomes.
🍽️ What’s Cooking?
Watertown Considers Liquor License Fee Cut to Support Local Restaurants
Watertown’s city council is debating whether to reduce or refund liquor license fees to help restaurants and bars grow the local economy. Many eateries cite the license costs—which can reach $2,700 annually—as a financial hurdle. City officials say discounting these fees could aid struggling venues, protect jobs, and stimulate community dining. Read more.
🃏 Running a Smoother Kitchen
Prep Kits by Station
Speed up setup and reduce errors by creating color-coded prep kits for each kitchen station (grill, salad, pastry, etc.). Store key utensils, backup condiments, and recipe cards in labeled bins. Rotate kits weekly and clean them during deep cleans. This keeps stations consistent regardless of who’s staffing them and saves time during peak transitions.
🚀 Scaling Up
Pizza Pro’s Community Focus Sets Franchise Growth in Motion
Scott City’s Pizza Pro just celebrated its first anniversary, and it’s already becoming a blueprint for franchise success. By partnering with schools and local causes, the brand has embedded itself into community life. As larger chains focus on national ad spend, Pizza Pro’s hyperlocal model offers a low-cost path for scaling with strong brand loyalty. Read more.
🦾 Fresh Ideas
Free Wi-Fi is now a data goldmine. Chain restaurants are using login portals and device tracking to collect visit frequency, menu preferences, and dwell time. While it improves personalization, it also raises questions around privacy. Operators should weigh the benefits of granular insights against the risks of overreach. Read more
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